Consumer electronics

Our industry solution for sustainable customer loyalty

You know who buys your products.

But can you reach these people directly?

Whether it’s a TV, sound system or smart home device—your products reach consumers through electronics retailers. The retailer closes the sale at the last mile, but also keeps the data. Who the customer is, what they purchased, whether they are satisfied, and whether they return is information you usually don’t have access to.

Yet this customer is your most valuable asset. They follow your brand when you address them directly. They buy accessories, recommend products, and participate in campaigns when the incentive is right. With our platform for bonus programs and cashback campaigns, you build a direct, GDPR‑compliant relationship with your end customers—independent of the retailer through which they made their purchase.

Challenges you’re familiar with

Whether MediaMarkt, Amazon, or a local specialist retailer—the purchase is completed at the retailer, and the customer data stays there. You know how many units you’ve sold, but not to whom—and certainly not what those customers will need next.
Many manufacturers launch cashback campaigns but struggle with processing submitted receipts. Receipts are often illegible, invoice formats vary, and manual review is costly and error‑prone. Without reliable data capture, campaigns are difficult to scale effectively.
A receipt from an electronics store looks very different from an A4 invoice from an online shop or a delivery note with proof of payment. Anyone who processes these documents manually loses time and money. Anyone who ignores them loses participants.
A buyer of a TV or a sound system is not a loyal customer by default. Purchases are infrequent, but expectations for relevant communication are high. A program that fails to engage immediately and inspire long‑term interest will lose the customer after the very first interaction.
The GDPR imposes strict requirements on the collection, processing, and use of personal data—especially when purchase receipts from third parties are involved. Manufacturers need a reliable partner to handle these processes securely and compliantly, without having to build in‑house legal expertise.
Leading consumer electronics manufacturers are investing in direct‑to‑consumer programs, loyalty clubs, and cashback mechanisms. Those who fail to keep pace risk handing customer loyalty over to the competition.
Many buyers of a core device are unaware of which accessories or add‑on products from the same manufacturer are compatible. A well‑designed bonus program can specifically highlight complementary products and significantly increase customer lifetime value.

What our platform delivers:

AI‑powered receipt capture that truly works

At the core of our solution is an AI‑based recognition engine that reliably processes all types of purchase receipts: A4 invoices from online shops, delivery notes, and point‑of‑sale receipts from brick‑and‑mortar retail. Whether it’s an invoice, delivery slip, or proof of payment, our system automatically identifies the relevant product data, matches it to your product portfolio, and makes it usable for bonus points or cashback payouts. Fast, scalable, and without any manual rework.

Running cashback campaigns efficiently and at scale

Our platform is specifically designed to manage time‑limited cashback campaigns efficiently. Participants upload their receipt, the AI verifies and validates it, and the payout is processed automatically. You maintain full real‑time visibility and control over every campaign.

A direct connection to end customers—independent of retailers

Our platform enables you to build your own customer database that grows independently of the retail channel. Every buyer who submits a receipt becomes a known contact, allowing you to reach them directly with relevant communication, campaigns, and reward incentives.

A neutral third party for legally compliant data processing

We act as an independent service provider between you and your customers. The extraction and processing of invoice data is carried out in full compliance with GDPR, hosted on AWS servers in Germany, using SSL encryption and strict data separation. You receive all program‑relevant data in a legally secure and structured form—without having to deal with the complexity of receipt processing yourself.

Highlight accessories and complementary products in a targeted way

Through personalized recommendations, portfolio‑focused bonus campaigns, and targeted communication, we direct participants’ attention to relevant accessories and complementary products. What completes the TV, enhances the sound system, or expands the smart‑home setup is communicated directly by you to the customer.

Rewards that fit your customers’ lifestyle

Your target audience is tech‑savvy and quality‑focused. Genuine manufacturer accessories, high‑quality multimedia products, smart home and garden devices, or exclusive service offerings—our rewards portfolio speaks your customers’ language while strengthening the perception of your brand.

Easy participation for everyone

Upload a receipt, receive points, choose a reward—the entire process takes just a few minutes, whether on a smartphone or a desktop computer. No complicated registration forms and no long waiting times.

Internationally scalable, locally flexible

Multi‑tenant, multilingual, and easy to roll out to new markets with minimal IT effort. Country‑specific tax and legal adaptations are already integrated, enabling international cashback campaigns to be handled smoothly and compliantly.

Our live demo.

You don’t have to guess whether our solution fits your sales model. We’ll show you in a personal demo tailored to your specific requirements. No sales pitch, no pressure. Just an honest look at what’s possible for you.

Simon Lahm

Director Sales

Here we are:
See more from our solution: get a demo