Numbers basis for the further development of your business
One of the most important outcomes of reward programs is data. Whether it’s a customer or employee program, valuable insights can be gained from the wealth of information on participants and their activities. They are the starting points and drivers for successfully developing your business in the long term.
Your benefits: Gain and use valuable insights. Developing your business.
The potential is particularly great for companies whose sales are multi-level or focused on business customers. The introduction of a bonus program is usually the first source for them to actually get to know their own customers and understand their needs.
Gain insights with loyalty programs
Our loyalty backend features a configurable program dashboard that provides a quick overview of key program metrics. From new registrations to status distribution to the value of redemptions for your program controlling – you choose the time period of the desired data view and get clear charts for program performance at a glance.
During the implementation phase, we recommend which data you should keep an eye on and how you can make the most of the data’s potential, based on our many years of experience.
Most used reports:
- Participant overview: master data and most important key figures of all registered participants.
- Participant chronicle: all transactions of participants by action type (e.g. points redemption)
- Promotion report: chronological overview of all promotion participations by type
With the Participant Cockpit, we offer your sales or program management direct and quick access to the participants’ program data. The sales team can view the latest activities in the program or even the master data for an individual customer with just one click. Your customer has recently collected a large amount of points? The ideal hook for your next conversation.
Data transfer to your systems
Do you have CRM systems in use that you would like to enrich with data from the loyalty system? We will find the right solution for transferring the data to your system landscape – whether via a defined import format or direct exchange via a specific interface.