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Loyalty promotions and bonuses for (new) customers

Greetings (once more)!

With increasing competitive pressure, it has never been more important to provide regular stimuli like loyalty promotions to win customers over and retain them in the long term. In addition to comprehensive bonus programs, we offer points-based bonus programs as well as quickly implementable promotional solutions for welcome or loyalty bonuses.

Neukundenaktionen mit Coloyal

Our rewards store: fast, simple, custom-fit.

Our rewards store solution offers you and your developers a full e-commerce shopping experience, with minimal effort. We focus on speed, easy integration without much IT effort and customization.

Attract new customers

Use new customer promotions to further expand your customer base. With the right incentives and a simple participation process that’s fun, we offer the ideal framework for acquiring new customers. Whether it’s a welcome gift, a change bonus or a thank-you for a successful recommendation – they are often the factors that ultimately have a positive influence on the purchase decision.

Reward and retain loyal customers

Loyal and satisfied customers are not only regular and future buyers of your products or services, but can become ambassadors for your brand. This makes it all the more important to cultivate and maintain your customer relationships. Loyalty campaigns are an effective tool for rewarding customers for their loyalty or targeted activities and sending a message of appreciation.

What can a promotion look like?

Regardless of the target group, there are various design options for loyalty actions. With our coupon-based logic, any activity or event can be incentivized or rewarded – you decide who gets a coupon for what. Typically, a promotion consists of a promotional website where you place your message and participants can secure their reward by entering the coupon code. For participants, it’s the same as redeeming a coupon code and receiving a reward. Rewarding or incentivizing is hardly possible in a more direct way. Promotions can also be extended with competitions.

Lösung Neukunden Coupon

Flexible use of coupons

We configure coupon codes to suit your promotional objective. Do you need exclusive coupons for specific customer segments or do you want to use different types of promotions in parallel? We provide the right codes for you.

Coupons can be used flexibly as an incentive or reward, e.g.:

  • Conclusion or extension of a contract
  • Purchase of a specific product or service
  • Achievement of sales volumes or revenue targets
  • Achievement of a specific contract term
  • Special occasion, affiliation or anniversary


You decide how customers find out about your promotion and receive the coupon. Issue the codes purely digitally via your own channels or use them for stickers on products, for example.

Thanks to simple logic, the promotions can be flexibly adapted and reused. Use coupons today to say “thank you” to long-time customers and convert the promotion into a welcome bonus for new customers later.


Suitable rewards for each promo

Tailored to the target group of each campaign, we offer the right choice of rewards according to your budget specifications. Compared to cash payments, non-cash rewards have a lasting effect and are remembered emotionally in connection with your brand. From the start of the campaign, we also handle the entire process for you.

When do we turn your new customers into regulars?

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    By entering data about yourself in the contact form, you are transferring personal data about yourself to Coloyal GmbH (“Coloyal”). The completion and submission of the contact form occurs voluntarily through yourself. By completing and submitting the contact form, you forward personal data about yourself of Coloyal and agree to the collection, possession, storage and usage of your data through Coloyal in accordance to the data protection declaration for the purpose of answering your request, for contract execution and for the purpose of sending product-related information about the services of Coloyal to you. The consent to the use of your
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    You can revoke your declaration of consent from Coloyal at any time. You also have the right to correct or delete the restriction of processing and data portability. You can obtain information as to the data stored related to your person, its origin and recipient as well as to the purpose of data storage on request. On this matter please contact Coloyal (post address: Stefan-George-Ring 23; 81929 München; email info@coloyal.de).

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