Proven in real‑world use by leading companies
More motivation. Less complexity. Tangible impact.
Redeeming points in a B2B rewards shop is one of the most critical success factors in corporate incentive programs. This is where motivation is either created—or lost. That’s why a rewards shop in a B2B context must deliver more than just prizes: it must inspire, work effortlessly, and build trust.
The Coloyal rewards ecosystem delivers exactly that experience. A modern, intuitive B2B rewards shop—technically robust, tax‑compliant, and usable without additional IT effort. You define participants, points, and program objectives. We provide the attractive rewards portfolio, scalable processes, and a shopping experience that makes your incentive and loyalty programs sustainably more successful.
Quickly set up, perfectly adapted to your system
Our Reward Store solution is designed to provide you with a full-featured e-commerce shopping experience without taxing your IT department’s time.
E-commerce features like in the best reward store
- Hundreds of rewards in freely selectable categories
- Fast, flexible product search
- Extensive product page with premium description, image gallery & video embedding
- Digital order & shipping confirmation
- Product recommendations and wish lists
- Promotional assortments, sales, discount coupons and other promotions
- Product campaigns
- Responsive design & app integration
- Multi-language support for international expansion
Payment with bonus points and/or cash
- Freely selectable, flexible payment combination of points and cash in the reward store
- International payments in various national currencies
- Integrated Paygate with the most popular payment methods – credit card, PayPal, SOFORT, direct debit, invoice
- Debtor management & payment reminders
Risk management & fraud detection
Customized design
- Adaptation to your design specifications
- Optimal display for all devices
- Seamless integration into the existing program website
- WebView: Provision of reward store content and shopping cart in your mobile apps
Store emails in your corporate design
Incentivize with the right rewards.
With a customized rewards portfolio, you can perfectly incentivize customers, employees or business partners and offer rewards that inspire. Whether B2E, B2C or B2B, every target group is provided with the right rewards:
Sustainable premiums, exclusive and low-priced premiums, personalized premiums, magazine subscriptions, B2B premiums for business use.
Vouchers, digital coupons or downloads for fast shipping and free selection in the appropriate online stores.
Rewards and merchandising with your logo and the possibility to pay for office equipment, advertising materials, online marketing or job advertisements with bonus points
Great, long-lasting memories and unique, highly customized money-can’t-buy rewards for top customers
Training, education, certification and employee events easily booked through the program
Exclusive discounts and cashback offers at hundreds of online stores.
In action
Ready for a B2B rewards shop that truly motivates?
Increase engagement and performance with a rewards ecosystem that delivers measurable impact and integrates seamlessly into your B2B programs.











